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MANAGING DIRECTOR - GEORGE MIMIS

  George Mimis is Managing Director of SFX Sports Group in Australia. With over 20 years of experience in the sports industry George has been pioneering in recognising and advancing  athletes needs for sound career and commercial advice. He has also overseen and managed a business with commercial reach and experience across all facets of the sports industry including talent, major events, television, sponsorshi

DIRECTOR OF ATHLETE REPRESENTATION - DARRYL MATHER

Darryl Mather is the Director of Athlete Representation at SFX. He has previously held positions at Sydney Water and Sportscraft/Country Road within HR capacities over a 20 year period. Since commencement with SFX in 1997, Darryl has been pivotal in negotiating and securing elite and aspiring talent for Australia and abroad.  He is a strong advocate for developing athletes to their full potential, while ensuring that the clubs that they play fo

SENIOR CLIENT MANAGER - PAUL SUTTON

Paul is one of SFX's senior agents who boasts over 10 years experience as an agent. His ability to identify, recruit and best position talent for long term development is unparalleled. Paul has fine tuned his skills over time and received mentoring from the games elite innovators. This has enabled him over the past 10 years with SFX to generate one of the most impressive talent pools in rugby league. Paul manages players such as Kieran Foran, J

CLIENT MANAGER - PETER MENICOU

  Before joining SFX in 2010, Peter had spent the previous 15 years working with Sydney based NRL clubs. Working closely with the Coaching staff, including, video analysis, player welfare, recruitment before moving on to Live match day stats for NYC, NSW Cup and NRL.   Peter’s primary focus for SFX is junior talent recruitment. As well as becoming a fully Accredited Player Agent in 2012, Peter is also at University studying f

MARKETING AND PR MANAGER - CHARLOTTE ARIDA

  After studying an Advanced Diploma in Sports Management, Charlotte pursued her passion of working in the sporting industry. She previously worked for the Sydney Roosters Rugby League Club before moving to SFX to pursue her career goals further. Charlotte has been a part of the SFX team for over 5 years and her role has seen her be involved within many facets of the organisation including Athlete Marketing, PR, Media, Events and much more, wor

COMMERCIAL DIRECTOR - TARQUIN SAMUELS

Tarquin is responsible for managing the commercial marketing function of SFX. He has an extensive background within media which spans across newspapers, digital, magazines and radio platforms. His creative led thinking has resulted in a variety of new ideas being generated and activated within the sporting landscape. He has also been responsible for the development and execution of SFX's new website, social media strategy for the business and a

CLIENT RELATIONS - JESSICA HONEYWOOD

Jessica is one of the key personnel in SFX Sports' athlete representation business. Her role at SFX Sports includes assisting both the Managing Director George Mimis and Director of Athlete Representation Darryl Mather. She is responsible for the management of the day-to-day operations in the office. Jessica has an educational background in the area of nutrition and dietetics.

FINANCE - JO KEMMLER

Jo is a registered BAS agent who is responsible for the internal accounting function at SFX.  Jo is responsible for the accounting function within SFX, both for payable and receivables and for all SFX clients.  Her book-keeping skills and JP services are valuable to SFX.

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