AUSTRALIAN PGA CHAMPIONSHIP - HELD AT ROYAL QUEENSLAND GOLF CLUB, BRISBANE. QEC AND SFX CREATED A NEW & INNOVATIVE APPROACH TO MARKETING AND RUNNING GOLF EVENTS IN QUEENSLAND.
HEINEKEN GOLF CLASSIC (ROYAL QUEENSLAND & HYATT COOLUM) - SFX OWNED & OPERATED. LARGEST GOLF TOURNAMENT IN AUSTRALIA.
SEXIEST MAN IN LEAGUE
THE HUNT FOR SEXIEST MAN IN RUGBY LEAGUE, INCORPORATING TRADITIONAL & DIGITAL PLATFORMS. PARTNERED WITH NINE, NEWS AND NOVA 96.9FM ASSETS TO INCREASE THE CAMPAIGN. DEDICATED WEBSITE WHICH DELIVERED 14M HITS & 400K UNIQUE BROWSERS IN 10 WEEKS.
HARVEY NORMAN BEACH FOOTY - 2 DAY, 5 PLAYER PER SIDE - TOUCH FOOTBALL EVENT. PARTNERED WITH NOVA 96.9 TO BROADCAST THE EVENT, WITH NEWS LIMITED PROVIDED IN PAPER EDITORIAL SUPPORT. THE NINE NETWORK TELEVISED THE EVENT AND PROVIDED AN INTEGRATED ADVERTISING PLATFORM FOR THE MEDIA PARTNERSHIPS.
"The Nine Network has had a long and rewarding relationship with SFX. This has included talent management negotiations, content driven ideas and experiential campaigns.
We are thankful to be able to be associated with a business who understand our processes and are able to quickly provide positive solutions to these"
Steve Crawley, Director of Sports, Nine Network
"It is a pleasure to be a long term partner with SFX Sports Group. Safety is our number one priority at Australia Pacific LNG and bringing Darren Lockyer on board as our safety partner signals how seriously we take that commitment. Darren is sharing his experience and insights as one of Australia’s greatest sportsmen to communicate with and motivate employees and contractors working across all parts of the Australia Pacific LNG Project.
He also has the opportunity to learn more about coal seam gas operations and be involved in future programs that will support local communities across the region. The campaign is one with multiple touch-points, including experiential, traditional and digital platforms.
We have found SFX to be highly professional, attentive to our needs and always considered in their approach to ensuring that our partnership is mutually beneficial."
Phil Craig, Executive General Manager Corporate Affairs, Origin, on behalf of Australia Pacific LNG
"I have had the fortune of partnership with SFX for my professional football career for 17 years. This rewarding partnership has now extended into my post-football engagements, which has resulted in me being afforded more commercial opportunities both in and out of rugby league.